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Tech Report: Print on Demand in Your Bookstore

Search, Select, Print. Wow! What a great idea.

Have you found a book that’s out of print and just out of reach? While print on demand isn’t new, the way this little machine works in the public eye does. The Espresso Book Machine (featured in the video below)  will rekindle passion for the printed word and definitely help in reducing overstock.

Spotlighted in a Vancouver bookstore: “Oscar’s Art Books in Vancouver says it has sold about 1,500 digitally printed books since it bought a special printer in March. The machine, which cost about $118,000, accesses an online library of titles and then prints, trims and binds paperbacks on demand. ‘Of course the fun is being able to watch their book being made,’ says Oscar’s manager Barry Bechta.”

Less than a penny a page and a licensing fee to print an out-of-stock issue for their customers, the On Demand Books has a partnership with Google for access to public domain titles. This does have it’s limitations -it’s for out-of-date books, not current ones on the shelves.

Read more of the WSJ Article: http://ow.ly/2xTxt

How does this help the INDIECreative?
My vision for this instrument of production may just evolve into a beautiful public kiosk for your catalogs. Available to your customers and gallery owners alike, this will reduce your overhead and space -I’ve got a box full of catalogs that I can’t give away fast enough! Now, I know what you’re thinking,

“Hmm… isn’t that called a desktop printer?

Yes, and no.

Have you watched the video above? Do you see how gloriously easy that is for a penny a page? Granted, it’s a laser print (toner is not quite as pretty as inkjet) and I can’t print my catalogs for that price.

My vision includes that this machine is available in a public space (I can’t afford $118k for a machine, can you?) that would print, assemble, and bind your book of choice. Meanwhile, I’m still paying about $2/per book and now they’re out of date. Think of it as a cigarette machine for tech junkies: smelling freshly pressed.

How do you see this public printing opportunity working for your business? We’d love to know.

Here’s to Cultivating Your Creative Independence
Lisa

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